be the standard.
Train for what life throws your way.
meet coach elijah
From San Diego, California, Elijah Lucy stands as an exceptional athlete excelling in both track and field and Division 1 football. His journey encompasses triumphs, including clinching Big 10 championships, culminating in his graduation from the University of Nebraska with a degree in psychology and a minor in ethnic studies.
While initially drawn to pursuing further athletic feats, he discovered a deep passion for personal training, channeling his expertise towards empowering individuals to embrace healthier lifestyles. In early 2021, he solidified his commitment by earning his NASM personal training certification and founding his own training enterprise, Body Profit Fitness.
Elijah's mission revolves around guiding individuals to achieve their fitness aspirations while steadfastly chasing his own athletic dreams. His specialized expertise spans plyometrics, speed enhancement, functional training, weight management, core strengthening, corrective exercise, and refining running mechanics.
the mission
Our mission is to combine plyometric intensity with functional movement to create strong, durable bodies built for both performance and longevity.
the vision
To redefine fitness by building stronger, faster, and more resilient individuals through functional and plyometric training — empowering people to move with purpose, perform with confidence, and live without physical limitations.
the philosophy
Body Profit Fitness believes that training should encourage you to move a certain way, not just look a certain way. We focus on how you jump, how you land, and how you change direction — think about tripping, falling, and needing able to catch yourself — that’s where true strength is non-negotiable.
Every exercise and every movement is done with intention to have you leaving each session feeling better than when you started.
“… Beyond the physical results, Elijah has a way of turning even a bad day around, I'd show up stressed and leave feeling genuinely better. Highly recommend him!”
— Training Client
Ready to get started?
Book a free 30-minute consultation to see if Body Profit Fitness is right for you.